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Narrative intelligence helps business leaders design resilient business strategies by understanding stakeholders’ opinions, needs, and motivations while recognizing how adversaries are misinforming and misleading their audiences.
Backed by data, including three years of joint R&D with the provider of leading AI models to detect manipulated media narratives, our consultants help clients anticipate stakeholder reactions by understanding their narratives: what they are saying, to whom and why.
Strategic planning
In-depth analytics and consultation to build a strategic framework to prepare for a major event.
Example use cases
Threat assessment
Risk analysis spanning news media and mainstream social platforms, plus fringe social media platforms and deep web forums (Gab, Telegram, 4chan, etc.).
Example use cases
Issues tracker
Initial benchmark report of the narrative and stakeholder landscape, refreshed on a weekly, monthly or quarterly basis.
Example use cases
Crisis response
Counsel backed by AI to determine how threatening narratives are being propagated and response strategies for countering them.
Example use cases
EVP, Integrated Media Strategy,
General Manager, Weber Shandwick Baltimore
Latest reputation & narrative intelligence insights
Sign up for Powell Tate Insights for monthly fresh takes on disruptions, innovations and impact in public affairs.
Managing risk & reputation in an election year
Throughout the course of the 2024 election cycle, our Global Elections Task Force has been providing data-driven election insights, analysis, and real-time counsel to our team and clients. Get timely insights on our Election Matters home page.